Thursday, October 10, 2019

Planning blog for Gatorade commercial

During class, we continued our discussion from the night before about
the props, costumes schedule, location, and the back-up plan to film
our commercial. Figuring out the props, costumes, and location for the
commercial were the easiest to discuss. Going into the planning, we all had
our ideas for the commercial and what we wanted it to look like. We were trying
to decide what route we want to take for the commercial, if we wanted it to be
different from the ‘traditional’ Gatorade commercials or put our own twist to it.
Inevitably, we all decided to steer from the norm and make the commercial
school oriented. Since all of us partake in activities for school like percussion,
auxiliary, and even studying for a big test, we thought our commercial can have
a larger target audience if we made it revolve around school. Our group went
ahead and decided the slogan that we wanted. Even though Gatorade has their
own slogan, we wanted to change it up and come up with our own. We decided
on “Liquid power, Liquid drive, Liquid intensity, Gatorade”. 


Props
  • ‘Quints’, drum sticks, and a harness for the percussion scenes
  • A baton for the auxiliary scenes
  • Books, writing utensils, and glasses for the studying scenes
  • Gatorade bottles (different sizes and colors) for almost all scenes


Costumes
  • A black visor, grey band tracksuit, and marching band 'dinkles' for the percussion
scenes.
  • A blue and white leotard that is long sleeve, tan tights, and white 'gogo' boots
for the auxiliary scenes.
  • A crimson sweatshirt and glasses for the studying scenes. 


Schedule
  • 10/7- We researched our product and explained what it takes to make a
Gatorade commercial.
  • 10/10- Today, we explained our idea and planned out what the costumes, props,
and locations.
  •  10/14- We are going to storyboard, write the script for our commercial, and
start to brainstorm creative ideas to how we’re going to film our scenes.
  • 10/21- Our group is going to start filming for our commercial. Go to the locations and
figure out how we want to film.\
  • 10/23- Start to edit our scenes, figure out which we are going to keep and have
to cut out of the final product. Voice overs and different editing styles.
  • 10/28- Turn in our commercial.

Locations-
  • For the percussion scenes, we are going to film on the football field.
  • For the auxiliary scenes, we are going to film on the senior patio. 
  • For the studying scenes, we are going to film on the senior patio at a picnic table . 


Back-up plan-

  • In case of rain, the locations that are filmed outside like the football field
and the senior patio, we are going to film in front of the large auditorium under
the pavilion for the percussion scene and the auxiliary scene. For the studying
scene we would have to move it to somewhere under a cover. 
  • In case of an absence, we would lengthen the time of the scenes to where
it can make up for the absence of a group member. 
  • In case of the locations being used by other students, we would move to
a location that not many people would think of. Possibly a corner of a building
or another field like the softball field. 

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